{"id":46,"date":"2024-07-30T01:43:30","date_gmt":"2024-07-30T01:43:30","guid":{"rendered":"https:\/\/onlinead.my\/sim\/?page_id=46"},"modified":"2026-02-24T08:51:53","modified_gmt":"2026-02-24T08:51:53","slug":"about","status":"publish","type":"page","link":"https:\/\/sim.edu.my\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t
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About SIM<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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SIM Education Group<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Founded in 1999 by\u00a0Mdm Lee Phaik Hwa, SIM Education Group<\/strong>\u00a0is a trusted education brand in Malaysia with over 100 centres nationwide. We offer comprehensive preschool, tuition, and daycare services designed to nurture confident, capable, and creative learners. Beyond core education services, we also provide educational publishing and digital learning solutions, forming a complete and dynamic education ecosystem.<\/p>

With over 25 years of experience, we combine structured, joyful learning with a strong focus on both academic (IQ) and emotional (EQ) development. Our programmes align with KSSR and international standards, supported by trained educators and digital tools like\u00a0MyMurid.com<\/strong>, ensuring every child receives a quality, future-ready education. We also integrate\u00a0EdTech, STEAM Programmes<\/strong>, and\u00a0Character Education programmes\u00a0<\/strong>to develop well-rounded students equipped for the challenges of a rapidly evolving world.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our Core Values \u2013 H.O.P.E.S.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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HAPPINESS<\/h3><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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OUTSTANDING<\/h3><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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PASSIONATE <\/h3><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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EMBRACING<\/h3><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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SYSTEMATIC <\/h3><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Our Vision<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Seeding the IQ & EQ mindset in 1 million students across Asia annually through high-quality education and technology.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our Mission<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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At SIM Education Group<\/strong>, our mission is to empower every learner, educator, and partner through high-quality education, innovation, and a heart for growth.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\n\t\t\t\t<\/circle><\/path><\/circle><\/path><\/circle><\/path><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tFor Employees \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tBuild a platform that empowers the team to perform.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\n\t\t\t\t<\/circle><\/circle><\/circle><\/path><\/path><\/path><\/g><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tEmployers\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tBuild a globally recognized Malaysia brand.\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tFor Students\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tSeeding the IQ & EQ mindset in students, turning learning into a joyful journey of personal growth.\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tFor Parents\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tDeliver high value in education, ensuring both high quality and affordability.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Why Parents Choose SIM<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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For more than 25 years, SIM Education Group<\/strong> has helped students grow into high achievers\u2014academically and emotionally. Discover why thousands of parents across Malaysia choose SIM for results they can see and values they can trust.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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100+ Centres Nationwide<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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From Penang to Klang Valley<\/strong>, our growing network of centres ensures families have convenient access to consistent, high-quality education near home.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Holistic Development (IQ + EQ)<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our approach nurtures both academic intelligence<\/strong> and emotional well-being<\/strong>, building confident, curious, and capable learners who thrive in and beyond the classroom.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Certified, Caring Educators<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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All our teachers undergo professional training<\/strong> and follow a standardized teaching system<\/strong> designed to bring out the best in every child\u2014academically and emotionally.<\/p>

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Curriculum Aligned with National Standards<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our programmes are aligned with KSPK<\/strong>, KSSR<\/strong>, UASA<\/strong>, and IEYC<\/strong>, helping children build strong foundations and excel academically and personally.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Digital Learning Platform \u2013 MyMurid.com<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We integrate technology through MyMurid.com<\/strong>, allowing students to learn interactively, track their progress, and connect with teachers and parents anytime, anywhere.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Safe, Structured & Nurturing Environment\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Every SIM centre is designed to be child-friendly, secure, and welcoming<\/strong>, with a focus on structure, cleanliness, and emotional support\u2014giving parents peace of mind.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

About SIM SIM Education Group Founded in 1999 by\u00a0Mdm Lee Phaik Hwa, SIM Education Group\u00a0is a trusted education brand in Malaysia with over 100 centres nationwide. We offer comprehensive preschool, tuition, and daycare services designed to nurture confident, capable, and creative learners. Beyond core education services, we also provide educational publishing and digital learning solutions, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-46","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/pages\/46","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/comments?post=46"}],"version-history":[{"count":580,"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/pages\/46\/revisions"}],"predecessor-version":[{"id":6812,"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/pages\/46\/revisions\/6812"}],"wp:attachment":[{"href":"https:\/\/sim.edu.my\/en\/wp-json\/wp\/v2\/media?parent=46"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}