Ms. Yew Pei Qi serves as the General Manager of SIM Education Group, where she guides the organisation’s mission of providing quality, accessible, and innovative education across Malaysia. She believes that while systems create structure, it is people who bring heart, energy, and meaning to the work — and both are essential for lasting impact.

With a deep background in business operations, education management, and team development, Ms. Yew works to align the Group’s vision with its everyday practices. She is passionate about building teams that work in harmony, refining processes that make a real difference, and creating an environment where both educators and students can thrive.

Her role extends beyond operations — she actively shapes SIM’s franchise growth, training systems, and academic quality standards. For Ms. Yew, leadership in education is about more than managing an organisation; it’s about nurturing a community where students are inspired to learn, educators are empowered to lead, and the future is built with purpose and care.